Weymouth Seafront Promotional Flag Sites
Weymouth Town Council are inviting financial offers for 25 Promenade flag banner sites for the 2021 season only.
The sites offer a unique opportunity to promote businesses or campaigns at a high profile, high footfall location throughout the period from July and the end of October 2021.
Weymouth Town Council does not have to accept the highest or any financial bid that it may receive.
Background
Weymouth Seafront is internationally famous for its Georgian Seafront and awarding winning family friendly beach. It features a unique blend of attractions including a traditional Punch and Judy Show, donkey rides, deckchairs and a diverse range of cafés, restaurants and ice cream parlours; everything that embraces one of the countries favourite seaside destinations.
Weymouth Promenade is a short walk to the town centre and historic harbour and is a popular hub for train station, coach drop of points and large capacity car parking.
This is a considerable opportunity to display sensitive marketing materials to the general public.
To view the exact locations of the flag sites, please see the below documents:
Specification
The bidder will be responsible for the supply, installation and removal of the flags to be displayed. The bidder will also be responsible for the replacement and supply of any associated materials such as rotor arms, finials and weights should they be required.
Any artwork and design will need to be approved by the Town Council prior to installation.
Previous accepted designs have been primarily image based with direct marketing messages kept to a maximum of a third of the completed design.
Due to the severe environment the specification of the flags to be displayed should be:
- Full colour (if required), digitally printed Knitted Polyester Endurance flags (reverse image visible on one side) hemmed all round with eyelets down left edge, anti-fray down flight edge and sleeve along top edge to accommodate flag arm.
- Size: 800x3110mm (Portrait)
- Supplied by a reputable design and manufacturing contractor.
- Should flags become worn or damaged, the advertiser will be required to remove and/or replace them at their own cost.
It should be noted that, in winds exceeding 25mph, flags could be taken down from flag poles to prolong the life of the flags. This will incur additional costs for the bidder. Heavy rain will increase the weight of the flag and can cause unnecessary wear, especially in high winds.
The life expectancy of a flag is impossible to predict as it is dependent on climatic conditions and hours of flying.
Licensing Agreement
The successful bidder will be required to enter into an agreement with the Town Council.
Payment
Payment payable to Weymouth Town Council and to be received in full by 1st August 2021.
Financial Offer
Interested operators are requested to complete the below bidders form and return this to Procurement Team, Weymouth Town Council, Commercial Road, Weymouth, Dorset DT4 8NG or Email: procurement@weymouthtowncouncil.gov.uk no later than 12 noon on Wednesday 16th June 2021.
The Town Council will inform all bidders of its decision within 7 working days of the closing date for the receipt of bidder forms.
Further information
Questions relating to this opportunity should be directed to procurement@weymouthtowncouncil.gov.uk
All questions raised will be shared with other interested parties to ensure a fair and transparent process.